About us

ifeel.sexy was founded in 2013 with a simple vision: to create minimal swimwear that combines exceptional fit, premium European materials, and timeless design.

Originally launched under the name Sexy, Trendy, Dominant Strings, the company focused on developing high-quality swimwear designed for women who appreciate confidence, comfort, and attention to detail. As the business grew and expanded its product offering, it was rebranded in 2019 as ifeel.sexy.

Every swimwear collection begins with carefully selected fabrics sourced directly from leading textile manufacturers in Italy and Spain. Our fabrics are certified according to OEKO-TEX® Standard 100, ensuring high quality and safety standards.

Our swimwear patterns are developed in Greece by our design team in collaboration with renowned pattern designer Ioanna Stefanatou. Each piece is produced under our supervision by experienced Greek manufacturers using premium threads and Italian swimwear elastics specifically developed for long-lasting performance, comfort, and durability.

Since 2016, sustainability has become an increasingly important part of our philosophy. We have gradually introduced eco-friendly materials, including regenerated nylon fabrics such as ECONYL®, helping reduce environmental impact without compromising quality or fit.

In 2021, we opened our first physical showroom in Agia Paraskevi, Athens. Designed by architect Evgenia Roussou, the showroom allows customers to experience our collections in person and receive personalized assistance when selecting swimwear and lingerie.

Today, ifeel.sexy continues to focus on what inspired us from the beginning: premium materials, precise craftsmanship, modern minimal design, and exceptional customer service.

We believe that confidence starts with how you feel. Our goal is to create products that help every woman feel comfortable, empowered, and effortlessly stylish.

Welcome to ifeel.sexy. 

copyright © 2013 - 2026 ifeel.sexy. All Rights Reserved.

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